Marketing Tech Account Partner
Company: Randstad USA
Location: Atlanta
Posted on: October 23, 2024
Job Description:
Job Summary: The Digital Marketing Sales Executive ("Sales
Executive)" will serve as an individual contributor and sales
subject matter expert across the sales team. The Sales Executive
will work with marketing and marketing technology leaders from top
brands to identify Cella solutions that can address their business
challenges and increase the effectiveness of their technology,
investments and teams.
Cella offers onshore, offshore, and nearshore solutions inclusive
of consulting, managed services and team-based solutions, temporary
staffing, executive search, and platform services (design,
implementation, and migration of marketing technologies with
specific capabilities in Salesforce Marketing Cloud/Pardot, Adobe
Experience Manager and Adobe Workfront).
The Sales Executive will target specific personas within existing
clients and high-potential prospects to open up new opportunities
across digital marketing teams for Cella to create value by
providing campaign operations, demand generation services,
personalization, analytics and measurement, and creative
development.
In this role you can expect to work closely with other sales team
members, our consulting team, the marketing team and colleagues
across Randstad Digital. The focus of this role is to acquire new
customers and develop new buyers within existing clients. You will
be solution selling, consulting, and partnering with multiple
resources in those pursuits.
What you get to do:
- Responsible for qualifying, developing, and closing business
across a set of target accounts and personas within North
America
- Serve as a trusted advisor to clients by identifying potential
areas of support and leading the sales process. Coordinate internal
teams to deliver a clear and compelling value framework tailored to
the client's needs.
- Respond to RFPs and RFIs
- Maintain a high level of outbound sales activity to schedule
and conduct client meetings
- Work closely with Strategic Account Partners and Account
Managers to identify upsell and cross-sell opportunities.
- Document accurate and up-to-date records of client interactions
in CRM.
- Utilize marketing automation tool (HubSpot) to facilitate
outbound activity.
- Manage the contracting and agreement process.
- Develop relationships with clients such that you are able to
gain an in-depth understanding of their business objectives, pain
points, and priorities.
- Conduct thorough needs assessments to understand client
challenges and present tailored digital marketing and martech
solutions that address their specific requirements.
- Drive growth by identifying and leading all areas of new,
renewed, and expansion opportunities within assigned accounts.
- Develop expertise in the products or services offered by Cella
to provide tailored solutions to customer needs.
- Effectively communicate with clients to gather requirements and
provide updates.
- Collaborate effectively and efficiently with internal
teams.
- Prepare and deliver reports on account status and
performance.
- Address client concerns and issues promptly and
effectively.
- Ensure client satisfaction through efficient problem-solving.
What you need to bring:
- Over 5 years of experience in digital marketing or marketing
technology sales, with a strong preference for offshore or
nearshore sales expertise.
- Bachelor's degree in business, marketing, or a related field
(or equivalent experience).
- 7+ years in enterprise account management, client relations, or
a similar role.
- Strong interpersonal and communication skills.
- Ability to understand and analyze client needs.
- Excellent problem-solving and decision-making abilities.
- Detail-oriented and organized with the ability to manage
multiple tasks.
- Proficient in using CRM software and other relevant tools.
- Proficiency using Google mail, calendaring and shared drives
This job posting is open for 4 weeks.PandoLogic. Category:Sales,
Keywords:Sales Representative, Location:Atlanta, GA-30332
Keywords: Randstad USA, North Atlanta , Marketing Tech Account Partner, Advertising , Atlanta, Georgia
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